{"product_id":"bestmasters-9783658361587","title":"BestMasters","description":"\u003cp\u003eThe success of a digital transformation is not a foregone conclusion. A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: 'Vision, goals, and strategies', 'Leadership', 'Communication', 'Digital culture and mindset', 'Digital platform', 'Partnership network', 'Capabilities, talents, and skills', 'Organization, coordination, and roles', 'Management methodologies', and 'Governance'. A systematic framework is proposed that serves as a foundationfor the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":54169889898775,"sku":null,"price":9947.04,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9783658361587.jpg?v=1784540592","url":"https:\/\/payment.letskitaboo.com\/products\/bestmasters-9783658361587","provider":"Kitaboo One eStore","version":"1.0","type":"link"}