{"product_id":"branding-bangladesh-9789811971952","title":"Branding Bangladesh","description":"\u003cp\u003eThis book explores Bangladesh''s shift from a ''bottomless pit'' into a ''middle-income'' category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly for women empowerment. In doing so, the book shows that the net effect was not just a change to the country''s limited number of representative brands, but also a realization of many more brands to have built up over time.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53590721822999,"sku":null,"price":5012.35,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9789811971952.jpg?v=1782740391","url":"https:\/\/payment.letskitaboo.com\/products\/branding-bangladesh-9789811971952","provider":"Kitaboo One eStore","version":"1.0","type":"link"}