{"product_id":"it-takes-balls-to-start-a-business-9781796093209","title":"It Takes Balls! to Start a Business","description":"\u003cp\u003eThis book is like no other book on starting a business. It's not about the ground-level details of starting a business. It's more of a tree-top view of business in general. So before you make any decisions about what kind of business you'd like to start, read this book first and get a thorough understanding of how business works. There are a variety of subjects included in this book and each is geared to provide you a deeper understanding of the world you're thinking of entering. In this book I discuss the purpose of a business; the need to prepare; what it takes to start a business; a product business vs a service business; brick and mortar vs online; best business types; launching and growing a business; and the need to innovate or die. I sincerely believe you won't find another book like this one. It's specific and sufficiently detailed to give you a complete understanding of the processes and hidden mechanisms of starting your own successful business enterprise.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53532398027031,"sku":null,"price":538.56,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781796093209.jpg?v=1781254594","url":"https:\/\/payment.letskitaboo.com\/products\/it-takes-balls-to-start-a-business-9781796093209","provider":"Kitaboo One eStore","version":"1.0","type":"link"}