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Businesses of all sizes are inevitably confronted with intellectual property issues at some point, but start-ups and their collaborators face unique challenges and opportunities in IP management. Identifying, generating, and exploiting intellectual property can lead to sustainable competitive advantages and avoidance of risks. Many start-ups sense the complexity of IP management and therefore place their energy elsewhere. However, the clear conclusion to be drawn from this unique collection of contributions is that putting an IP management strategy in place is critical to the successful development of a business. Prof. Dr. Martin A. Bader and Prof. Dr. Sevim Suzeroglu-Melchiors have years of experience as consultants, entrepreneurs, business owners, and researchers where they saw firsthand the need for a comprehensive yet practical resource for start-ups and their key stakeholders.This book explores different perspectives in dealing with IP from six different angles: the start-up's view, the investor's view, the corporation's view, the university's view, the global IP office's view, and the advisor's view. Each section consists of chapters written by leading experts from around the globe including Silicon Valley, Canada, Israel, Switzerland, Germany, Finland, France, Australia, Brazil, India, Japan, Singapore, and South Africa. 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An essential reference for start-ups to achieve business excellence.\u0026amp;quote;This edited book volume offers valuable insights, bringing together perspectives of key stakeholder groups from a wide variety of innovation ecosystems - an invaluable resource.\u0026amp;quote; -Carsten Fink, Chief Economist, World Intellectual Property Organization, Geneva\u0026amp;quote;A timely book for those wanting a clear overview of the issues the different players encounter in the start-up ecosystem. A useful resource indeed. Congratulations to the editors and team.\u0026amp;quote;-Audrey Yap, Managing Partner YUSARN AUDREY LLC, Past President LESI, Chairman Singapore Innovation \u0026amp; Productivity Institute, Singapore\u0026amp;quote;A 'must read' for all innovators in the start-up world. It is truly a fantastic book and one I would recommend being bought and read (in full)!\u0026amp;quote;-Laurence Freeman, Professor (Adjunct), CU Denver Business School, Jake Jabs Center for Entrepreneurship, Denver, Colorado, United States\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":52893885006103,"sku":null,"price":8097.3,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9783031169939.jpg?v=1781256477"},{"product_id":"palgrave-macmillan-asian-business-series-9783030513955","title":"Palgrave Macmillan Asian Business Series","description":"\u003cp\u003eUnlike other economies, family businesses in China are greatly affected by the derived Confucian culture, excessive marketization, as well as the seemingly endless institutional supervision by a transitional Chinese government. 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The book challenges established views and shows the complexity of the link between passion and entrepreneurship. The authors discuss the main implications for businesses, and explore how passion at the individual and community level influences entrepreneurial efforts. 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The healthcare industry on the other hand provides tools and devices for established healthcare providers to improve the diagnosis and therapy\/ treatment of the patients' health problems. The patient is not in the center of healthcare provision however, and prevention and prediction are not core goals. The current health setup needs to be challenged and disrupted.Disruptions are coming from technologies or processes that lead to a significant (\u0026gt;10x) reduction in cost or price\/ performance and that also comewith new business models. The need for change, effects of exponential technologies, and the needed shift to prevention and to homecare for health democratization and patient empowerment will be discussed in detail in the first parts of the book. The subsequent sections address several innovation methods with a focus on a novel meta methodology named Purpose Launchpad Health. This is followed by a comprehensive discussion on health entrepreneurship activities and needs. The final section of the book addresses how to train students to become entrepreneurial health innovators, presenting successful curricula and examples of health incubation and accelerator setups. All of the innovation tools presented and used in this book are summarized in the final chapter to help the reader get started planning an entrepreneurial venture.Written by experts from academia and industry, the book covers important basics and best practices, as well as recent developments. Chapters are concise and enriched with key messages, learning objectives and real innovation examples to bridge theory and practice. 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The book is based on the Erasmus+ Strategic Partnership project “Supporting biotechnology students oriented towards an entrepreneurial path” (www.supbioent.usamv.ro), which involved the collaboration of Life Sciences and Economics departments at higher education institutions throughout Western and Eastern Europe.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":52915054412055,"sku":null,"price":13430.27,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9783030221416.jpg?v=1781525490"},{"product_id":"family-firm-internationalisation-9783030285203","title":"Family Firm Internationalisation","description":"\u003cp\u003eDrawing on a series of case studies from Finland, this book examines the role of networking in the internationalisation process of family firms. 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This is particularly important for policymakers tasked with designing and delivering initiatives that are appropriate for the needs of these communities.  Ultimately this handbook contributes to existing knowledge by: •providing a current understanding of the literature for each of the communities; •investigating the uniqueness of the entrepreneurial behaviour within the communities; •offering new frameworks\/models from which future researchers can build new knowledge. 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Comprising a number of distinct chapters that illuminate digitally assisted teaching methods that are used in practice to champion student engagement when learning enterprise and entrepreneurship. 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Were looking for new thrills and a way to fulfill our dreams which usually correspond with our interests and occasionally our financial abilities. As this book reveals, there are many people who have become Tweeners in the last few years, we just dont see them as a group. Many of us have encountered an occasional person weve met at a neighborhood barbeque, or maybe while we were vacationing, or perhaps weve just heard about the stories of these Tweeners from a friend of a friend. We just havent seen them en masse enough to realize that this is a cultural and economic phenomenon occurring around us. Changing careers and lifestyles after several decades of habit and routine is not easy, but it has happened and is happening to millions of people all over the world. Some of the things that provoke change are myriad; loss of a job, health problems, a personal or family crisis. Some are not so obvious like boredom, routine; that insidious sameness that casts a gray gloom on your entire personality and you may not even know its there. You just know you feel like a hamster in a cage walking on one of those wheels that go nowhere.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":52937926672663,"sku":null,"price":1213.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781462840342.jpg?v=1780987521"},{"product_id":"instant-wealth-producing-home-based-business-plans-with-selected-money-thoughts-by-the-rich-and-famous-a-preliminary-guide-9781462842049","title":"Instant Wealth Producing Home-Based Business Plans with Selected Money Thoughts by the Rich and Famous-A Preliminary Guide","description":"\u003cp\u003eThis book encourages the reader to become instant publishers of: selected easy recipes with food for the soul; how to start instant wealth producing home-based businesses and money making reports; $1,000 million dollar order producing sales letters; and, tested turnkey cash producing businesses. Except for the turnkey cash producing businesses, all information are available for publication and, therefore, start a person with his\/her mail order sale with guarantee for reprint and marketing rights. This book provides some practical guidelines and easy plans for use to start ones own mail order home business as a self-publisher. Moreover, it shares preliminary information on how one should develop ones own mail order businesses on much larger scales with all forms of product.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":52937944072471,"sku":null,"price":1213.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781462842049.jpg?v=1780987809"},{"product_id":"becoming-a-successful-techpreneur-9781453583517","title":"Becoming a Successful Techpreneur","description":"\u003cp\u003eWritten from personal experience, this book focuses on the unique challenges of starting, growing and selling a high-tech business. It addresses the following issues for aspiring first-time entrepreneurs:making a decision to start a business;ownership and control;organizational, legal, and administrative issues; creating new high-tech products and markets;effective financing and strategic alternatives as the business grows; understanding intellectual property and other business laws;dealing with the global competition; leveraging on information technology;hiring and managing traditional, virtual, and global employees;exit strategies.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":52964214079767,"sku":null,"price":1213.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781453583517.jpg?v=1780991135"},{"product_id":"plan-b-5-differences-that-make-a-difference-in-your-smallhome-business-9781465334787","title":"Plan B: 5 Differences That Make a Difference in Your Small\/Home Business","description":"\u003cp\u003ePlan B:5 Differences That Make a Difference in Your Home BusinessYou cant ask for what you want unless you know what it is. A lot of people dont know what they want, or they want much less than they deserve. First you have to figure out what you want. Second, you have to decide that you deserve it. Third, you have to believe you can get it. And, fourth, you have to have the guts to ask for it. Barbara de AngelisHaving a Plan B to protect yourself, while providing more overall security in your life, is critical in times of change and uncertainty. The objective of this chapter is to explore a shift in thinking and action, moving away from being stuck in a full-time job and a part-time life to having a full-time life and a part-time jobliving life on your own terms. Having a Plan B fundamentally means having your own home-based business to generate cash flow. In the e-book titled Plan B, I share with you what has worked for me, putting the lessons learned along my journey of trial and error into a clear format that you can use to create your own Plan B. Each chapter targets a particular area in which positive changes must be made:1. The Differences That Make a Difference helps you to identify the key risk and reward activities responsible for creating multiple, exponential resultsnot just incremental gains. 2. Success vs. Struggle explores your mind-set and examines what subconscious thought patterns may have created obstacles for you in achieving your goals. 3. Focus and Flow moves you through a succession of concepts, each one building on the previous one to create a stronger foundation. 4. Aligning Opportunities and Goals takes these two elements, which are often considered separately, and integrates them to help you achieve better results. 5. Action Steps for Geometric Gains provides hands-on exercises to propel you toward your goal and dreams. It examines your daily method of operation, income-producing activities, and sales and marketing plan. The benefits of a home-based business are undeniable for those who choose this course. They include flexible working hours, no commuting hassles, more personal or family time, and the likelihood of financial freedom, which all fulfill living life with passion. However, for those caught up in working-hard routines and not manifesting their truly desired results, the entrepreneurial dream of self-actualization can quickly vanish. In the face of these challenges, its easy to retreat into your comfort zone while grabbing hold of excuses such as the economy is bad or maybe next month or next year. But remember that though you could retreat into your comfort zone because it feels more secure and familiar, doing so is ultimately unfulfilling and stressful (and sometimes boring). Hard work is not the only important ingredient to creating your success. Whether in your career or in your own business, knowing and applying the Plan B strategies will enable you to realize better lifelong resultsif you give yourself permission to do so. Ive worked with many entrepreneurs and have faced the challenges of self-employment myself. As Ive watched people struggle, a number of key questions came up over and over: Why do they work such long hours every day, every week, without gaining results? Why do they repeatedly attend workshops without achieving their true goals? Why do they get fired up applying what they have learned only to attain the same unsatisfactory results?The answers to these mysteries lie in the mind. Your mind is the most powerful tool at your disposal. Some call it your blueprint. Subconscious thought patterns and beliefs can sabotage your best conscious efforts toward success. Its what happens on the inside that determines what happens on the outside, and grasping this truth is key to unlocking your potential, both personally and professionally. Success at entrepreneurship, or at any other challenge, require\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53034801660183,"sku":null,"price":1213.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781465334787.jpg?v=1781006187"},{"product_id":"causes-of-wealth-of-people-9781483624136","title":"Causes of Wealth of People","description":"\u003cp\u003eBased on ten years of study, ten years of entrepreneurial experienceand a further ten years of research, Zhao Yanchens Causes of Wealthof People lays out a comprehensive theory of entrepreneurship whileat the same time serves as a practical guide for the entrepreneur.First published in China in 2004, this new English edition is the firsttranslation of the book to ever be published. Analyzing all phases ofbusiness from project selection through operation and sales, andequally at home discussing the benefits and necessity of the freemarket and the Tao of an enterprise, the book provides novel andvaluable insights on entrepreneurship from an Eastern philosophicalperspective.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53037095223575,"sku":null,"price":538.56,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9781483624136.jpg?v=1781072714"}],"url":"https:\/\/payment.letskitaboo.com\/te\/collections\/entrepreneurship-business-economics.oembed?page=3","provider":"Kitaboo One eStore","version":"1.0","type":"link"}