{"product_id":"adwords-for-dummies-9781118051726","title":"AdWords For Dummies","description":"\u003cp\u003eAdWords lets every business-from eBay PowerSellers to Fortune 500 companies-create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of Google's $6 billion in annual revenues This all-new guide helps advertisers get a handle on AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching! Topics covered include conducting quick and cheap market research, crafting a message that cuts through the clutter, choosing AdWords settings, bidding on keywords, setting a maximum daily spend, improving the Web page that an ad points to, testing strategies, tracking results, and using Web analytics tools Includes an exclusive offer from Google-AdWords credits equivalent to the price of the book-plus a companion Web site with up-to-the-minute AdWords tips and tricks, narrated video walkthroughs, and free trials of the author's software\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53835553997079,"sku":null,"price":2092.93,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/1595137.webp?v=1784039066","url":"https:\/\/payment.letskitaboo.com\/ur\/products\/adwords-for-dummies-9781118051726","provider":"Kitaboo One eStore","version":"1.0","type":"link"}