{"product_id":"e-commerce-in-theory-and-practice-9789819777907","title":"E-Commerce in Theory and Practice","description":"\u003cp\u003eThis book brings together the new trends, new knowledge, new methods and new tools in the development of e-commerce in China and global and appropriately expounds the basic concepts and cultural concepts of e-commerce from the perspective of e-commerce basic knowledge and e-commerce culture. The key technology involved including e-commerce support, payment, and security is introduced. This book highlights the practical application of the applied psychology of e-commerce in business activities and expounds the system structure, transaction mode, and decision-making strategy paradigm of e-commerce with typical examples. This book helps readers to understand the basic concepts, the latest knowledge and the way of e-commerce development. This book elaborates the theory, specific tools, methods, and practical experience, which can be used as a textbook or professional book for e-commerce courses and also a reference book for interested readers.\u003c\/p\u003e","brand":"Gardners","offers":[{"title":"Default Title","offer_id":53643984961815,"sku":null,"price":9321.44,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0679\/6918\/8119\/files\/9789819777907.jpg?v=1783498479","url":"https:\/\/payment.letskitaboo.com\/ur\/products\/e-commerce-in-theory-and-practice-9789819777907","provider":"Kitaboo One eStore","version":"1.0","type":"link"}