Best-Worst Scaling
Best-Worst Scaling
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ISBN: 9781316288306
Author: A. A. J. Marley; Jordan J. Louviere; Terry N. Flynn
Publisher: Gardners
Published Date: September 23, 2015
Access Validity: 3 Years from Date of Purchase
Book Type:
Digital eBook
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First systematic treatment of best-worst scaling, explaining how to implement, analyze, and apply the theory across a range of disciplines.
