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Current and Emerging Issues in the Audiovisual Industry
Current and Emerging Issues in the Audiovisual Industry
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ISBN: 9781119384663
Author: Alicia Urgell s; M nica Herrero; Mercedes Medina
Publisher: Gardners
Published Date: February 07, 2017
Access Validity: 3 Years from Date of Purchase
Book Type:
Digital eBook
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This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting? How are new market dynamics changing competition for content creation and acquisition and the revenue streams? Will content remain king? Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets?
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