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Social Sciences

Social Sciences

Regular price Rs. 13,700.64
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ISBN: 9789819964192

Publisher: Gardners

Published Date: December 26, 2023

Access Validity: 3 Years from Date of Purchase
Book Type:

Digital eBook

This book traces the development of video (especially short video, duan shipin) in China over the past few years, exploring how these videos engaged with China's rapidly changing society, how they enriched existed theories of society, media and communication, and new theories to be extracted. The book offers a new, critical model for understanding the relationship between video, video theory, video industry and the State. This book sheds light on the overall description and explanation of the current socio-political, economic and cultural environment concerning the development of video (especially short video). It interprets the emergence of the &quote;Social Videolization&quote; through the subjects of media psychology, communication studies and cultural criticism, media industrial studies, sociology and anthropology.

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