International Business Strategy
International Business Strategy
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ISBN: 9781108851886
Author: Alain Verbeke; I. H. Ian Lee
Publisher: Gardners
Published Date: September 23, 2021
Access Validity: 3 Years from Date of Purchase
Book Type:
Digital eBook
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Now in its third edition, this core textbook combines analytical rigour and true managerial insight on the functioning and strategy of large multinational enterprises (MNEs).
